Privacy Policy
Last Updated: April 22, 2026
At Condition Beauty, LLC and its affiliates (“Condition Beauty,” “we,” “our,” or “us”), your privacy is important to us. We understand that the nature of our Services requires trust, especially when users share personal photos and hair inspiration, and we take this responsibility seriously. Thank you for trusting us.
In this Privacy Policy (the “Privacy Policy” or “Policy”), we explain what information we collect, how and why it is used, how artificial intelligence (“AI”) and machine learning (“ML”) technologies may process certain information (including photos of your face), what choices you have about that processing, and your rights regarding your data. We are committed to handling your information responsibly and transparently.
For your convenience, when appropriate, we’ve included short summaries to make this Policy easier to understand. However, please take the time to read the full Policy, along with our Terms of Service and our separate Biometric Data Notice, to fully understand how your information is used.
Except as described in this Privacy Policy, this Policy applies to all websites, mobile applications, and other electronic, digital, or offline services provided by Condition Beauty that link to this Policy (collectively, the “Services”).
Condition currently provides a feature called “The Hair Planner,” a personal hair calendar designed to help users plan hairstyles for upcoming events and occasions. The Service allows users to upload images (including selfies or other personal photos) and hairstyle inspiration (such as screenshots or saved images) in order to visualize how certain hairstyles may look on them. These visualizations are generated using artificial intelligence (“AI”) and machine learning (“ML”) technologies that analyze the geometry and features of your face.
By default, your uploaded photos are used only to generate visualizations for you. We do not use your photos to train our AI/ML models, and we do not show your photos to other users, unless you affirmatively opt in. See “Your Choices About AI Training and Image Reuse” below.
By using the Services, you agree to the practices described in this Policy. If you do not agree to this Policy or our Terms of Service, please do not access or use the Services.
Capitalized terms not defined in this Policy will have the meanings given in the Condition Beauty Terms of Service.
1. Information We Collect
In summary: We collect information that helps power the Condition Hair Planner and improve the experience of planning and visualizing hairstyles. This includes information you provide when creating an account, images you upload (including selfies and hairstyle inspiration), and technical data about how you use the Services. Photos of your face are processed using AI/ML technologies to generate hairstyle visualizations — see Section 1A below for important details about how we treat that information.
When you access or otherwise use our Services, we may collect information from you. The types of information we collect depends on how you use our Services. Certain information, such as photos uploaded for hairstyle visualization, may be required for some features of the Services. If you choose not to provide this information, some features of the Services may not function properly.
Information you provide directly to us. We collect information that you provide when creating an account or using the Hair Planner features of the Services. This may include information you provide when uploading photos, saving hairstyle inspiration, or interacting with the calendar features. Information you provide may include:
(i) Name;
(ii) Email address;
(iii) Phone Number;
(iv) Images and other content you upload, including selfies or personal photos used to visualize hairstyles, hairstyle inspiration images (such as screenshots or saved images), and notes or calendar entries related to your hair plans;
(v) Date of birth (used to verify you are 16 or older and to comply with children’s privacy laws);
(vi) Demographic information you choose to provide.
Photos containing your face are special. When you upload a photo for visualization, we and our AI/ML service providers may process the geometry and unique features of your face in order to generate a hairstyle preview. Depending on how this processing is characterized under applicable law, this information may be considered “biometric information” or a “scan of facial geometry.” We treat all face-image processing under this Policy and our separate Biometric Data Notice, which describes the specific consent we obtain, how long we keep the information, and how we destroy it.
Certain features of the Services may not be accessible or available without providing certain information, including photos required to generate hairstyle visualizations.
If you upload images that include other individuals, you are responsible for ensuring you have permission to share those images. We will not knowingly process the face geometry of any individual other than the account holder; if you upload an image containing another person’s face, we may take steps to detect and remove their face from biometric processing, but we cannot guarantee this in all cases.
Information we collect automatically. We and our third-party analytics providers (such as Amplitude and Google Analytics) may collect technical information about the devices you use to access the Services. As described further below, we may collect and analyze information including but not limited to (a) browser type; (b) ISP or operating system; (c) domain name; (d) access time; (e) referring or exit pages; (f) page views; (g) IP address; (h) unique device identifiers (e.g. IDFA or Android ID); (i) version of our Services you’re using; and (j) the type of device that you use. We may also track when and how frequently you access or use the Services, including how you engage with or navigate our site or mobile application. We may use this information (including the information collected by our third-party vendors) for analytics (including to determine which portions of the Services are used most frequently and what our users like/do not like), to evaluate the success of any advertising campaigns, for legitimate business interests and as otherwise described in this Policy.
We and our third-party vendors may use cookies, clear GIFs, pixel tags, and other technologies that help us better understand user behavior, personalize preferences, perform research and analytics, and improve the Services. These technologies, for example, may allow us to tailor the Services to your needs, save your password in password-protected areas, track the pages you visit, help us manage content, and compile statistics about usage of our Services. We or our third-party vendors also may use certain of these technologies in emails to our customers to help us track email response rates, identify when our emails are viewed, and track whether our emails are forwarded.
Most web browsers automatically accept cookies, but your browser may allow you to modify your browser settings to decline cookies if you prefer. We also honor Global Privacy Control (“GPC”) signals as opt-out preference signals where required by law. If you disable cookies, you may be prevented from taking full advantage of the Services, because the Services may not function properly. As we adopt additional technologies, we may also gather additional information through other methods. For more information, see https://www.allaboutcookies.org/.
When you use the Services, we may collect general location information (such as general location inferred from an IP address).
Information we collect from other sources. We may also collect information about you from other parties. For example, when you are referred to the Services by another user or when a stylist or client connects with you on the platform.
1A. Biometric Information — Summary
In summary: If you choose to upload photos for hairstyle visualization, we will process information about your face geometry to generate previews. We collect this information only with your written consent at the time you first upload such a photo, we do not sell it, and we will destroy it no later than three (3) years after our last interaction with you, or sooner upon your request.
What we collect. When you upload a photo of yourself, our systems and our AI/ML service providers analyze the geometry and unique features of your face to generate a hairstyle visualization. This process may create or use a “scan of facial geometry” or “biometric identifier,” as those terms may be defined under applicable law (including the Illinois Biometric Information Privacy Act, the Texas Capture or Use of Biometric Identifier Act, and the Washington Biometric Privacy Act).
Why we collect it. We use this information solely to generate the hairstyle visualization you requested and to operate the Hair Planner feature for you. We do not use it to identify you to anyone else, to surveil you, or to sell it.
Your consent. Before we process any face geometry information, we will ask for your separate, written consent through an in-app consent flow. You can withdraw your consent at any time by deleting your account or by contacting us as described in “Contact Us” below. Withdrawing consent will result in the destruction of your biometric information, but does not affect processing that has already occurred.
Retention and destruction. We retain biometric information only for as long as necessary to provide the Services to you, and in no event longer than three (3) years after our last interaction with you. We will permanently destroy biometric information when (i) the initial purpose for collecting or obtaining it has been satisfied, (ii) you withdraw consent, (iii) you delete your account, or (iv) the three-year period expires — whichever occurs first. Our full retention and destruction schedule is set out in our Biometric Data Notice.
No sale, no third-party disclosure. We do not sell, lease, trade, or otherwise profit from your biometric information. We disclose biometric information only to a small number of vetted service providers who are contractually bound to process it solely on our behalf, in accordance with our written instructions, and to destroy it on the same schedule. We do not disclose biometric information except (i) with your express written consent, (ii) to complete a transaction you have requested, (iii) as required by federal, state, or local law, or (iv) pursuant to a valid warrant or subpoena.
2. How We Use the Information We Collect
In summary: We use the information we collect to power the Condition Hair Planner, help you visualize hairstyles, and improve the experience of planning your hair. By default, photos containing your face are used only to generate visualizations for you and to operate your account. We will only use those photos to train our AI/ML models, or to make them available to other users, if you affirmatively opt in.
We may use your information for any of the following purposes:
(i) Provide and administer the Services, including the Hair Planner and hairstyle visualization features;
(ii) Personalize your individual experience within the Services, including suggesting hairstyles that may suit your preferences or past activity, where the suggestions are generated from information about your own account (and not from other users’ photos);
(iii) Communicate with you, including to inform you about features of the Services, updates, or changes to our terms, conditions, or policies;
(iv) Respond to your inquiries, feedback, or questions;
(v) Analyze, maintain, modify, customize, and measure the Services using non-biometric, aggregated, or de-identified data;
(vi) Detect and prevent fraud, misuse of the Services, or security incidents;
(vii) Comply with legal obligations and protect the rights, privacy, safety, or property of Condition Beauty, our users, or others; and
(viii) Carry out any other purpose for which the information was collected and that is consistent with this Policy.
Your Choices About AI Training and Image Reuse
We will not use photos you upload to train, develop, or improve our AI/ML models, and we will not make those photos available to other users for inspiration or virtual try-on, unless you affirmatively opt in to one or both of those uses through your account settings.
If you choose to opt in, you may opt out at any time. Opting out will stop further use of your photos for that purpose, but will not undo any training or improvement that has already taken place. We may continue to use models that were trained while your opt-in was active, but we will remove your underlying photos from training datasets on a reasonable schedule following opt-out.
Aggregated or de-identified information — information that cannot reasonably be linked back to you — may be used to analyze, maintain, and improve the Services without separate consent, consistent with applicable law.
Personalization
In summary: We personalize your experience within the Hair Planner by helping you discover hairstyles that may fit your preferences, past activity, or upcoming events.
Our aim is to make hair planning easier by suggesting hairstyles, inspiration images, or calendar ideas that may be relevant to you. Personalization for your account uses information about your own account and the publicly available hairstyle library; it does not use other users’ uploaded photos unless those users have opted in to make their photos available.
This personalization process may use AI and ML technologies to generate hairstyle visualizations or suggest hairstyles that may suit your uploaded photos or preferences.
3. When We Disclose the Information We Collect
In summary: We may disclose your information in limited circumstances, such as with service providers who help operate the Services under written contracts that restrict their use of the information, with affiliates that support our business, to comply with legal obligations, or during business transactions. We may also share aggregated or de-identified insights to improve our platform. We do not sell your personal information.
Other than what is mentioned in Section 2, we may disclose your information in the following circumstances:
Affiliates. We may disclose information to our affiliates, meaning an entity that controls, is controlled by, or is under common control with Condition Beauty, solely for the purposes described in this Policy and subject to the same restrictions.
Service Providers. We may disclose your information to service providers who help us operate the Services, such as providers of cloud storage, analytics, AI/ML processing tools, customer support tools, security services, and technical infrastructure. We disclose information to service providers only under written contracts that (i) limit their use of the information to the specific purposes for which we engaged them, (ii) prohibit them from selling, sharing, or retaining the information for their own purposes, (iii) require them to protect the information using appropriate safeguards, and (iv) require them to delete the information when no longer needed. Service providers that process biometric information are additionally required to follow our Biometric Data Notice retention and destruction schedule.
Partners and Research. We may collaborate with research partners or analytics partners to better understand hair trends and how users interact with hairstyle inspiration and planning tools. We share only aggregated or de-identified information with these partners; we do not share your photos or biometric information with research or analytics partners.
Safety and Protection of Condition Beauty and Others. We may disclose certain information if we believe in good faith that doing so is necessary or appropriate to (i) protect or defend Condition Beauty or other parties, including to defend or enforce this Policy, our Terms of Service, or any other contractual arrangement; and/or (ii) protect the rights, property or personal safety of Condition Beauty, our agents and affiliates, our employees, users and/or the public.
Legal Requirements. We may disclose certain information if we believe in good faith that doing so is necessary or appropriate to comply with any law enforcement, legal, or regulatory process, such as to respond to a warrant, subpoena, court order, or other applicable laws and regulations. We will not disclose biometric information in response to law enforcement requests except as required by a valid warrant, subpoena, or court order.
Business Transfers. We may disclose certain information in connection with or during negotiations or closing of any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company. Any successor entity will be required to honor the commitments in this Policy and our Biometric Data Notice with respect to information transferred.
Other Disclosures with Consent or at Your Direction. You may direct us to disclose information about you when you choose to share content, feedback, or information about the Services with others.
4. Online Analytics
Analytics. We may use analytics tools to better understand how users interact with the Services and to improve the Hair Planner experience. These tools may help us understand how features are used, how users navigate the app, and how we can improve the functionality of the Services. If we use third-party analytics providers, those providers may collect or receive certain technical information as described in the “Information We Collect Automatically” section above in order to evaluate use of the Services. We do not share photos or biometric information with analytics providers.
Personalized Suggestions. The Services may suggest hairstyles, inspiration images, or hair-planning ideas based on information you provide, such as hairstyles you save or past activity within the Hair Planner. These suggestions may be generated using automated technologies, including AI and ML.
5. Your Rights
In summary: You are in control of your information. You can request access to your information, corrections, or deletions, and manage certain data directly within the app. You can opt out of marketing communications, opt out of certain data uses, and — if you previously opted in — withdraw your consent for AI training or image reuse at any time. At Condition Beauty, we value transparency and empower our users to make informed choices about their data.
Depending on your jurisdiction, you may have certain rights regarding the information we collect about you. These rights may include the right to access, correct, delete, or restrict how we use your information. You may also have the right to data portability and to object to certain uses of your data.
You may exercise your rights consistent with applicable law as set forth below.
Access and Portability. You may request access to the information we hold about you, including in a portable format, by contacting us as described in the “Contact Us” section below. We may ask you to verify your identity before granting access to or providing a copy of your information.
Correction. You may request that we correct or update your information if it is inaccurate or incomplete. You may also make certain updates directly through your account settings.
Deletion. You may request that we delete information about you. Deleting your account will result in the deletion of uploaded photos, hairstyle images, and biometric information associated with your account on a reasonable schedule, except where retention is required or permitted by law (for example, to comply with legal obligations, resolve disputes, or maintain security).
Withdrawing AI Training and Image Reuse Consent. If you previously opted in to allow us to use your photos for AI/ML training or to make them available to other users, you may withdraw either or both consents at any time through your account settings. See “Your Choices About AI Training and Image Reuse” in Section 2 for more detail.
Withdrawing Biometric Consent. You may withdraw your consent for biometric processing at any time by deleting your account or by contacting us. We will then destroy your biometric information in accordance with our Biometric Data Notice.
Opt-Out of Marketing Communications. You may opt out of receiving marketing or promotional communications from us by following the instructions in those communications or by adjusting your app settings. Even after you opt out of marketing, we may still send you service-related messages (such as appointment confirmations, account notifications, or legal updates).
Restriction of Processing or Objection. You may request that we restrict or object to certain processing of your information, including for direct marketing or personalization purposes, consistent with applicable law.
6. Regional Privacy Disclosures
Residents of the European Economic Area and United Kingdom. Condition Beauty is considered the “data controller” of the “personal data” (as defined under the General Data Protection Regulation) we handle under this Policy. In other words, Condition Beauty is responsible for deciding how to collect, use, and disclose personal data, subject to applicable law. The laws of the European Economic Area and the United Kingdom require data controllers to tell you about the legal ground that they rely on for using, sharing, or disclosing your personal data. To the extent those laws apply, our legal grounds are as follows:
Contractual Commitments: We may use, share, or disclose personal data to honor our contractual commitments to you. For example, we will process your personal data to comply with our agreements with you, and to honor our commitments in any contracts that we have with you.
With Your Consent: Where required by law, and in some other cases (including processing of your face geometry, AI/ML training on your photos, and image reuse for other users), we use, share, or disclose personal data on the basis of your consent.
Legitimate Interests: In many cases, we use, share, or disclose personal data on the ground that it furthers our legitimate business interests in ways that are not overridden by the interests or fundamental rights and freedoms of the affected individuals, such as customer service, certain promotional activities, analyzing and improving our business, providing security for the Services, preventing fraud, and managing legal issues.
Legal Compliance: We need to use and disclose personal data in certain ways to comply with our legal obligations.
In addition to those rights described herein, you have the right to lodge a complaint with the relevant supervisory authority. However, we encourage you to contact us first, and we will do our very best to resolve your concern.
Residents of Illinois. If you are a resident of Illinois, your interaction with the Hair Planner involves the collection of biometric information as defined under the Illinois Biometric Information Privacy Act (“BIPA”), 740 ILCS 14/. We will not collect, capture, store, or otherwise obtain your biometric information without your prior written consent, and we will handle that information in accordance with our Biometric Data Notice. Please review the Biometric Data Notice carefully before consenting.
Residents of Texas and Washington. If you are a resident of Texas, the Texas Capture or Use of Biometric Identifier Act (Tex. Bus. & Com. Code § 503.001) applies to our processing of your biometric identifiers. If you are a resident of Washington, the Washington Biometric Privacy Act (Wash. Rev. Code § 19.375) and the My Health My Data Act (Wash. Rev. Code §§ 19.373) may apply to our processing. We obtain consent and follow retention and destruction practices designed to comply with these laws as set out in our Biometric Data Notice and this Policy.
Residents of Nevada. If you are a resident of Nevada, you have the right to opt-out of the sale of certain personal information to unaffiliated parties. You can exercise this right by contacting us as described in the “Contact Us” section below with the subject line “Nevada Do Not Sell Request” and providing us with your name and the email address. We do not currently sell your personal information as sales are defined in Nevada Revised Statutes Chapter 603A.
Residents of California. Throughout this Policy, we discuss in detail the specific pieces of personal information and sensitive personal information we collect, the sources of that information, and how we disclose it. Under the California Consumer Privacy Act (“CCPA”), we also have to provide you with the “categories” of personal information and sensitive personal information we collect and disclose for business or commercial purposes (as “categories” are defined by the CCPA).
In the twelve months leading up to the effective date of this Policy, we have collected and disclosed the categories of personal information described in Section 1 for business or commercial purposes. The categories of personal information are: identifiers, internet or other electronic network activity information, general geolocation data, visual information (such as photos or images you upload to visualize hairstyles), biometric information (such as scans of facial geometry derived from photos you upload), other information you voluntarily provide through User Content, and inferences drawn from the information we collect.
We also collect the following categories of “sensitive personal information,” as defined under the CCPA: (i) account log-in and password or other credentials that allow access to your account; (ii) biometric information used to uniquely identify you or process for hairstyle visualization; and (iii) other sensitive personal information you may voluntarily provide through User Content, such as demographic information or personal details you choose to include in notes, images, or other content shared within the Services.
We process the categories of personal information identified above for the purposes as described in more detail in Section 2 above.
We collect the categories of personal information identified above from the following sources: (1) directly from you; (2) through your use of the Services; and (3) other parties such as other users and through unaffiliated parties.
We describe our information disclosure practices in more detail in Section 3, above.
“Sharing” of personal information.
The CCPA sets forth certain obligations for businesses regarding the processing of personal information. Where we refer to “sell” or “share” (or their variants) in quotes, we are referencing those terms as uniquely defined in the CCPA.
We may use third-party analytics services and online advertising services that may result in the “sharing” of online identifiers (e.g., cookie data, IP addresses, device identifiers, general location information, and usage information) with advertising partners to advertise the Services on other websites. We honor Global Privacy Control signals as a valid opt-out of “sharing” for California residents.
We do not knowingly “sell” or “share” the personal information of children under 16.
Do-Not-Track disclosure.
We do not respond to browser-initiated Do Not Track signals, as the Internet industry is currently still working on Do Not Track standards, implementations, and solutions. As described above, we do honor Global Privacy Control signals where required by law.
Retention of your personal information.
Please see the Data Retention section below.
CCPA rights.
California residents can make requests about their personal information as described as set forth in Rights to Information About You above. The CCPA also allows you to limit the use or disclosure of your “sensitive personal information” if your sensitive personal information is used for certain purposes. We do not use sensitive personal information (including biometric information) other than for purposes for which you cannot opt out under the CCPA, or for which we have obtained your consent.
7. Children’s Privacy
The Services are not designed for, or directed to, individuals under 16, and our Terms of Service prohibit use by anyone under 16. We use a neutral age screen at account creation that asks for your date of birth before collecting any other personal information. We do not knowingly collect personal information from anyone who indicates they are under 16.
If we discover that an individual under 16 has provided us with personal information, we will close the account and delete the personal information to the extent required by applicable law, including the Children’s Online Privacy Protection Act (“COPPA”), the California Age-Appropriate Design Code, and similar laws. We may, where permitted by law, retain certain information internally for purposes described in this Policy, including maintaining the security and integrity of the Services and complying with legal obligations.
If you believe a child under 16 has provided us with personal information, please contact us at the address in the “Contact Us” section below.
8. Security
Condition Beauty implements technical, administrative, and physical safeguards designed to protect the information we collect from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. This includes information you provide through your account, uploaded images, biometric information, and other content you share within the Services. Biometric information is stored using a reasonable standard of care for our industry, and in a manner that is the same as or more protective than the manner in which we store other confidential and sensitive information.
However, no Internet or email transmission is ever fully secure or error free. Therefore, we cannot ensure or warrant the security of information you provide over the internet to us.
9. Data Retention
In General. We retain your information for as long as necessary to provide the Services and fulfill the purposes described in this Privacy Policy. The length of time we retain information depends on the purpose for which it was collected, how the Services are used, and applicable legal requirements. After this period, we may delete, anonymize, or aggregate the information. We may also retain certain information as necessary to comply with legal obligations, resolve disputes, enforce our agreements, maintain security, and improve the functionality of the Services.
Photos and Hairstyle Images. Photos, hairstyle images, and other content you upload may be stored while your account is active so that the Hair Planner and hairstyle visualization features function properly. If you delete your account, we will delete or de-identify these images within ninety (90) days, except where retention is required for legal, security, or technical reasons.
Biometric Information. Biometric information is retained only as long as necessary to provide the Services and in no event longer than three (3) years after our last interaction with you. We will permanently destroy biometric information when (i) the initial purpose for collecting or obtaining it has been satisfied, (ii) you withdraw consent, (iii) you delete your account, or (iv) the three-year period expires — whichever occurs first. See Section 1A and our Biometric Data Notice for additional detail.
10. Consent to Transfer
Our Services may be operated from the United States. As a result, your information may be stored and processed in the United States and other countries that may have data protection laws that differ from those in your country of residence. By using the Services or providing information to us, you consent to the collection, processing, storage, and transfer of your information in and to the United States and other countries where we or our service providers may operate.
11. Links to Third Party Websites
The Services may contain links to third-party websites, apps, or services. We are not responsible for the content or practices of those websites or services. The collection, use, and disclosure of your information by third parties will be subject to the privacy policies of the third-party websites or services, and not this Policy. We urge you to read the privacy and security policies of these third parties before providing information to them.
12. Changes to this Policy
We may update this Policy from time to time to reflect changes in applicable laws, our information practices, or the features of the Services. We will indicate the date of the most recent update in this Policy. If we make material changes to this Policy — including any changes to how we process biometric information or use your photos for AI/ML training or image reuse — we will provide notice as required by applicable law, which may include in-app notice, email, or both, and where required, we will obtain renewed consent before the changes take effect.
13. Contact Us
If you have any questions about our Services, our handling of your information, or to exercise any of the rights described in this Policy, please email us at contact@conditionbeauty.com.